Public Relations Student Society of Niagara (PRSSN) sent three members to the “Power PR Mini-Conference” hosted by the Buffalo-Niagara Public Relations Society of America (PRSA) chapter.
Jennifer Gallo (President), Jo Allen (Secretary), and Dom Hannon (Public Relations Coordinator) spent the day attending sessions about how to better oneself and their
company in the public relations world.
The keynote speaker was Brandi Boatner, digital experience manager for IBM’s Global Technology Services, who spoke on becoming a data scientist. Following her presentation were breakout sessions including topics from creating captivating content for social media to translating technology.
The members that attended presented the information to the rest of the PRSSN members at the following meeting. PRSSN’s goal is to attend a conference as a club when the next opportunity arises.